| school year | 94 |
| Journal level | O |
| Title (title) | 整合行銷傳播對忠誠度之中介影響變數之研究—以古坑華山為例 |
| Journal Name | 旅遊管理研究 |
| Published year | 2005 |
| Publication month | 9 |
| Publication style | |
| Number of volumes | 5 |
| Number of periods | 2 |
| Author Chinese name | 沈進成 |
| Author English name | |
| Author type | First Author |
國立高雄餐旅大學觀光研究所
Graduate Institute of Tourism Management NKUHT
Address：812301 No.1, Songhe Rd., Xiaogang Dist., Kaohsiung City, Taiwan (R.O.C.)
Tel：+886 8060505 Ext.21101 Fax：+886 8061041
E-Mail：travelmgt@mail.nkuht.edu.tw
Graduate Institute of Tourism Management NKUHT
Address：812301 No.1, Songhe Rd., Xiaogang Dist., Kaohsiung City, Taiwan (R.O.C.)
Tel：+886 8060505 Ext.21101 Fax：+886 8061041
E-Mail：travelmgt@mail.nkuht.edu.tw